#MembersOfHotspot – Interview with Cristina Dumitrescu – Co-founder & Managing Partner, Storage-Logistics

For those who don’t know you yet, tell us a few words about Storage-Logistics.

Storage-Logistics is the first marketplace in Romania, on the “pay as you use” model for warehouses with logistics facilities included, which brought to the logistics market the concept of collaborative B2B economy in terms of storage spaces. The Storage-Logistics marketplace allows companies that are looking for temporary storage space to identify storage spaces with included facilities available in the market, for the quantity of goods and the time required.

By connecting the need for storage with the storage space available in the market, Storage-Logistics easily and efficiently solves the problem of flexibility of storage spaces with included facilities, offering a solution for periods of uncertainty or unplanned storage that companies often face in the market. For those who have their own storage spaces with facilities included – Storage Logistics proposes the generation of new income streams and higher occupancy rates. Thus, we offer a hybrid solution for approaching logistics from which all the actors involved have to gain.

What are the essential or innovative aspects of the solution proposed by you?

At the end of 2020, Storage-Logistics put a bet on the B2B Collaborative Economy for the storage space market. We introduced this innovative concept on the Romanian market, being convinced that many of the companies in the market will identify multiple advantages from using free storage space resources, that they will take advantage of the opportunity to become more profitable by reducing costs and not to engage in long-term contracts for renting too large storage spaces.

Prior to the Storage Logistics marketplace, there was no way to generate revenue from unused surplus space held by warehouses. Any unused space in warehouses has a negative effect on the business itself because profits are low and money is wasted, and we are talking about a minimum of 10-15% of the total space that warehouses have.

How and why did you choose Storage-Logistics to have Hotspot Workhub offices?

In my opinion, Hotspot Workhub, through the Coworking / Open- spaces, also represents a collaborative B2B economy. I strongly believe that this is the future and it seems normal for Storage-Logistics to operate here! Storage-Logistics is a start-up at the beginning of the road, which can grow organically or suddenly depending on many variables, so we made the decision taking into account all the scenarios and being prepared for any situation.

The collaborative economy comes with a multitude of advantages based on efficiency and time for business development and customer needs, more than that it is easy! I think the reasons why you choose it are enough “you pay how much and what you use”.

What are the facilities from Hotspot that are most useful in your activity?

We found at Hotspot what Storage-Logistics customers found in our platform, FLEXIBILITY, the transformation of fixed costs into variable costs and the possibility to have access to a complete service without having to worry about the administrative or logistical part.

How is the team feeling here?

I like to say that Hotspot is more than a space provider, we feel at home here and I am convinced that if I need more space for a bigger team, we will find a solution together.



#MembersOfHotspot – Interviu cu Cristina Dumitrescu – Co-founder & Managing Partner, Storage-Logistics


Pentru cei care inca nu va cunosc, spune-ne cateva cuvinte despre Storage-Logistics.

Storage-Logistics este primul marketplace din Romania, pe modelul “plateste cat folosesti” pentru depozite cu facilitati logistice incluse, care a adus in piata logistica conceptul de economie colaborativa B2B in materie de spatii de depozitare. Marketplace-ul Storage-Logistics permite companiilor care sunt in cautare de spatiu de depozitare temporar sa identifice spatiile de depozitare cu facilitati incluse disponibile in piata, pentru cantitatea de marfa si perioada de timp necesara.

Conectand nevoia de depozitare cu spatiul de depozitare disponibil in piata, Storage-Logistics rezolva usor si eficient problema flexibilitati spatiilor de depozitare cu facilitati incluse, oferind o solutie pentru perioadele de incertitudine sau pentru o depozitare neplanificata cu care companiile se confrunta adesea in piata. Celor care detin spatii de depozitare proprii cu facilitati incluse – Storage Logistics le propune generarea unor noi fluxuri de venit si grade de ocupare mai mari. Astfel, oferim o solutie hibrida de abordare a logisticii din care toti actorii implicati au de castigat

Care sunt aspectele esentiale sau inovatoare ale solutiei propuse de voi?

La sfarsitul anului 2020 Storage- Logistics a pus un pariu pe Economia Colaborativa B2B pentru piata spatiilor de depozitare. Am introdus acest concept inovator pe piata din Romania fiind convinsi ca multe din companiile din piata vor identifica multiple avantaje din folosirea resurselor de spatiu de depozitare liber, ca vor profita de oportunitatea de a deveni mai profitabile prin reducerea costurilor si de a nu se angaja pe termen lung la contracte de inchiriere a unor spatii de depozitare prea mari.

Inainte de aparitia marketplace-ului Storage Logistics nu a existat nici o modalitate de a genera venituri din spatiu excedentar nefolosit pe care il detineau depozitele. Orice spatiu nefolosit din depozite are un efect negativ asupra afacerii in sine deoarece profiturile sunt reduse si banii sunt irositi, si vorbim de un minim de 10-15% din total spatiu pe care il detin depozitele.

Cum si de ce a ales Storage-Logistics sa aiba birourile la Hotspot?

In opinia mea HOTSPOT, prin spatiile de Coworking /Openspace, reprezinta tot o economie colaborativa B2B. Eu cred cu tarie ca acesta este viitorul si mi se pare normal ca Storage-Logistics sa isi desfasoare activitatea aici! Storage-Logistics este un start-up la inceput de drum, care poate creste organic sau brusc in functie de multe variabile, am luat decizia tinand cont de toate scenariile si fiind pregatita pentru orice situatie.

Economia colaborativa vine cu o multitudine de avantaje bazate pe eficienta si timp pentru dezvoltarea business-ului si nevoile clientilor, in plus este usoara si facila! Cred ca motivele pentru care sa o alegi sunt suficiente « platesti cat si ce folosesti ».

Care sunt facilitatile de la Hotspot care va sunt cele mai utile in activitatea voastra?

Am regasit in HOTSPOT ceea ce si clientii Storage-Logistics au gasit in platforma noastra, FLEXIBILITATEA, transformarea costurilor fixe in costuri variabile si posibilitatea de a de a avea acces la un serviciu complet fara a mai fi preocupat de partea administrativa sau logistica.

Cum se simte echipa aici?

Imi place sa spun ca Hotspot este mai mult decat un furnizor de spatiu, ne simtim aici ca acasa si sunt convinsa ca daca voi avea nevoie de spatiu pentru mai mult personal, vom gasi impreuna o solutie.

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